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Reach the African American Community:
Your Black Results Ad creates an opportunity for you to advertise directly to the trend setting African American community, who refer more products and services at a higher rate when compared to any other group.

Here are some fun facts:

  • Approximately 24,000,000 African American's are online shopping each month.
  • African American's powerfully unleash 1.1 trillion dollars in annual purchasing power, according to the Nielson Company.
  • About two-thirds of the 43,000,000 Black people in the United States are smart phone users.
If you are already familiar with paid per click (ppc) advertising, then simply begin setting up your campaign here.

Create Text or Image Ads:
You may advertise on our search engine by choosing between a Black Results Text Ad or Black Results Image Ad.

You may create your ad for free and you will only be charged when an interested customer clicks on your ad.

Simply begin by choosing your keyword(s) and your ad will display whenever a user types in your selected keyword into the search box.

Our dynamic advertising platform, allows you to create both text ads and photo text ads while giving you the flexibility of displaying your ad for specific keyword(s) or for unlimited keywords.

Advertiser Success:

Studies show that advertising to African Americans on a culture specific platform leads to more clicks more sales and increased loyalty for your brand.

Check out these stats about what Black shoppers are looking for online:

  • 54% Vacation and Travel
  • 44% Health and Fitness
  • 50% Mass Merchandise

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Maximum control of your budget:
You may select your keyword(s) and your ad will only be shown when a user clicks on your ad, this allows you to maintain maximum control of your budget.

You may also set a daily budget to limit your ad spend and you may pause or cancel your campaign at any time.

Simply enter a maximum daily amount that you prefer to spend and when your account reaches this pre set limit, your ads will stop displaying until the next day, ensuring that you stay within your monthly budget.

Ultimately you control the cost of your advertising campaign, while maximizing your return on investment.

When a user types in your selected keyword(s) in the search engine, your ads will be displayed in multiple places on our search results page.

Get started now!

Multiple Advertising Channels:
You may elect to have your ads displayed on the Black Results search engine only, as well as with our preferred partner networks on content channels that are specifically suited to your niche market.

For example, if you wish to advertise a product specifically for pet lovers, then you may choose one of our pet channels and this will cause your ad to display for an unlimited number of keywords or specific keywords only on the pet lover websites.
Know Your Market:
Here is what black people have to say about their buying decisions, according to Nielson Company:

  • 51% Would purchase a product or service if the advertisement portrayed Blacks positively
  • 78% Would like to see more Black actors/models used in ads and commercials
  • 81% Believe that products advertised on Black Media are more relevant to them
Expand your audience:
Your Black Results Ads gives you the ability to advertise to millions of customers who are not shopping on Google, Yahoo or Bing.

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We use third party monitoring to prevent click fraud and to ensure that your ads are displayed to prospects who are interested in your product. We have also gone out of our way to ask our customers to only click ads for merchants they are genuinely interested in doing business with.